AMLI Management Company Regional Marketing Director in Atlanta, Georgia
Looking for a new opportunity to utilize your creativity, passion and marketing expertise? AMLI has a unique opportunity for a marketing professional based in Atlanta that will oversee various markets in our portfolio; including Chicago and Florida. AMLI is a brand name representing high quality, exceptional service and superior value for our residents.
As the Regional Marketing Director, you will be responsible for driving the overall strategy and management of all marketing efforts for Atlanta, Florida and Chicago; inclusive but not limited to online and offline advertising campaigns, SEO/SEM, social media, reputation management, content marketing, outreach/field marketing and general brand awareness efforts. Other responsibilities include:
Identify each property’s competitive positioning and market in tandem with the national AMLI Brand.
Develop programs to generate traffic.
Responsible for ongoing measurement, analysis and interpretation of all marketing channel. Expected to make recommendations and adjust strategies based on leading indicators.
Manage team of outreach/field marketing coordinators on strategies targeting local employers, locators/realtors, local businesses and event marketing efforts.
Identifies opportunities for public relations and implements promotional community events to get additional exposure for AMLI.
Guide on-site content marketing efforts through social media, email and text communications.
Monitor /manage marketing expense budget.
Manage or support any outside agency usage (primarily used on lease-up properties) as needed.
Develop and train new employees on marketing programs.
Bachelor’s Degree in Marketing, PR, Communications or Business preferred with five plus years marketing or related experience and/or training; or equivalent combination of education and experience. Experience mentoring and/or managing other employees preferred. Experience in SEO/SEM and analytic analysis strongly preferred.
AMLI is a leader in sustainable LEED® & ENERGY STAR® certified luxury apartment communities. AMLI encourages forward thinking and new ideas, creating a culture that values employee contributions. Our Atlanta office is located blocks from the MARTA station.
AMLI Residential is an equal employment opportunity employer that encourages personal and professional development. We have one of the best training programs in our industry, supporting on-going sales, service and technical skills development. We offer competitive salaries along with management bonuses, and benefit and recognition programs. Come join our team of professionals and discover the boundless opportunities here at AMLI.
External Company Name: AMLI Management Company