EY Pursuits Strategist - Proposal Writer - Global Pursuits Group (GPG) in Atlanta, Georgia

Pursuits Strategist - Proposal Writer - Global Pursuits Group (GPG)

Core Business Services

Requisition # UNI00AWJ

Post Date Mar 06, 2018

Join our Core Business Services (CBS) team and you will help support the important business enablement functions that keep our organization running strong. As a CBS professional, you will work across teams to provide the knowledge, resources and tools that help EY deliver exceptional quality service to our clients, win in the marketplace and support EY’s growth and profitability. Major teams within CBS include Finance, Information Technology, Human Resources, Enterprise Support Services, Brand Marketing and Communications, Business Development, Knowledge and Risk Management.

Join our Business Development team and you will support and execute go-to-market business development and marketing strategies. As a Business Development professional, you’ll work with account teams to build relationships with our clients, drive new business and build revenue growth.

With so many offerings, you have the opportunity to develop your career through a broad scope of engagements, mentoring and formal learning. That’s how we develop outstanding leaders who team to deliver on our promises to all of our stakeholders, and in so doing, play a critical role in building a better working world for our people, for our clients and for our communities. Sound interesting? Well this is just the beginning. Because whenever you join, however long you stay, the exceptional EY experience lasts a lifetime.

Job Summary:

As Global Pursuits Group (GPG) Pursuits Strategist (PS) Assistant Director, you will act as a project manager, when leading the development of proposal and meeting collateral for campaigns. Working alongside the GPG Business Development/Pursuit Leader (BD/PL) and the Client Service Pursuit Leader, you will develop winning communication strategies. These will demonstrate the team's understanding of the client, showcase the team and the firm's credentials, and highlight specific responses to known client needs.

Although you will report directly to the Director of Global Pursuits, you will have considerable autonomy, and will share accountability for the success or failure of a pursuit.

Key Responsibilities:

  • Lead the development of proposal and meeting collateral during the full cycle of the pursuit. Help strategically analyze the opportunity, by understanding client issues and opportunities. Create a communication strategy around EY's value proposition

  • Attend and contribute ideas during all preparation meetings for a pursuit (kick-off strategy, status, follow-up/debrief, and oral/site visit)

  • Contribute to overall strategy development, devising key themes and messages to support the campaign. Establish the proposal process, timeline and procedures to meet the needs of a specific pursuit

  • Keep BD/PL and Pursuit team regularly informed of timelines, expectations and challenges. Build relationships with local practice area and BD professionals

  • Interview client servers, to evaluate business issues and service responses, to meet potential clients' needs. Assign sections of the proposal to appropriate contributors

  • Direct strategic and tactical development of collateral, utilizing the Center for Business Knowledge (CBK) knowledge management resources. Use Region resources for research, word processing or administrative tasks

  • Monitor progress of all pursuit team members. Confirm they are meeting deadlines and quality standards, including final proofing, and delivery of materials to the client

  • Rewrite and customize all proposal sections (which often come from disparate sources), to confirm readability, and consistency of message and tone. Coordinate editing and proofing

  • Review final production materials, so that message quality, format and content meet client needs, and are consistent with firmwide communication guidelines. Confirm that all pursuit collateral

  • Interact directly with clients when needed, to act as a knowledge steward and communications specialist. Produce winning pursuit strategies, by defining a relevant value proposition and communications strategy to support the pursuit

To qualify, candidates must have:

  • Broad-based experience in marketing and/or sales, and an understanding of the business issues of the companies targeted

  • Outstanding written and verbal communication

  • A minimum of 7 years related experience

  • Demonstrated project management experience

  • Bachelor's degree or equivalent work experience, preferably in a related field such as English, Public Communications, or Journalism; Master's degree preferred

Ernst & Young LLP, an equal employment opportunity employer (Females/Minorities/Protected Veterans/Disabled), values the diversity of our workforce and the knowledge of our people.