Georgia Employer DIGITAL COACH-WEEKENDS in Atlanta, Georgia
DESCRIPTION POSITION SUMMARY AND PRIMARY RESPONSIBILITIES: The News Digital Coach (Weekends) is a digital media professional who is responsible for planning and executing digital distribution for and on weekends, with a goal of increasing traffic to AJC digital properties. He or she will coach the weekend producing and reporting staff, helping to shape news coverage and making decisions across our digital products. The Digital Coach will act as the weekend newsroom leader, guiding news coverage and distribution. During the week, he or she will work with content senior editors and their teams to ensure that they are producing the content needed to drive engagement across our digital products on weekends, and that they are responding to audience metrics and research. The ideal candidate has great news judgment, newsroom experience, experience working with a content management system, and is both detail-oriented and gets the big picture when there's a major news event. Candidates should demonstrate strong understanding of audience metrics and engagement tactics. This role will include work on Saturdays and Sundays, in either a 5- or 4-day week. Schedule may include nights, weekends, holidays and other non-traditional hours based on the news cycle. This role reports to the Senior Editor/Digital and is not a direct manager but indirectly manages the weekend digital team and is a key leader in the broader group.JOB DUTIES AND JOB TASKS: * Act as supervisor for weekend staff, decision-maker for launching breaking news coverage, and lead point of contact for AJC. * Responsible for planning/programming weekend news coverage and distribution, guiding the weekend reporters and producers on their priorities for stories to produce and distribute across homepages, push notifications, social media, and email newsletters. * Responsible for programming weekend newsletters to subscribers, working with the content teams during the week to ensure premium content is available. * Ensures content is fully optimized for SEO, with the proper tags, and related content and video. * Tracks and analyzes performance metrics, and optimizes content production and distribution accordingly. * Create or edit content for the AJC digital products as needed. * Contributes to efforts to fully understand existing technology products to better facilitate ways to improve the site and its production tools. * Manages weekend on-call schedules. Employer's Job# 177036Please visit job URL for more information about this opening and to view EOE statement.